Your online presence includes many platforms and profiles, but nowhere should you be more accurately represented than on your website. This is the virtual version of your office, and having professional website designs for lawyers and law firms is essential for attracting clients. Keeping your website updated is one of the best ways to consistently rank well on search engines and grab more traffic; but do you know how to keep your law firm website up to date? Here are three tips:
- Refreshed Professional Website Designs for Lawyers
If your website has looked the same since it was first launched years ago, it’s probably time for an update. Getting a fresh new design with new graphic elements, better mobile compatibility, easier navigation, and more responsive elements, will make your visitors feel like they can easily engage with your information and services. User-friendly design is one of the top ways to improve your conversion rates.
- Update Your Content
A great way to improve your SEO ranking and organic traffic is to ensure that you are always updating your content. Be sure to use keywords in a smart way in your content to increase your visibility, but also be sure that your content is genuinely useful – the first action attracts the algorithms that puts you in front of the people, and the second action attracts the people who ultimately hire you. Your blog post, FAQs, service pages, and landing pages should be getting regular updates.
- Make Your Website Secure
Finally, if you aren’t working with a secured website, now is the time to update. Your security settings should be at the highest possible levels to discourage hacking and make viewers feel comfortable searching for sensitive information on your site. All the time and money you’ve put into building a site and keeping it updated with content shouldn’t be risked with low security settings.
Learn More from Forward Lawyer Marketing
These three things can help you ensure that you have professional website designs for lawyers on any and all of your sites. At Forward Lawyer Marketing, we focus on results-driven web design to help you achieve higher conversion rates. We create a striking first impression, and then help you continue that impression through regular updating. To learn more about how a current website can help you attract clients, or to get started with your website design, contact us at (000) 000-9687.
