The purpose of fundraising is essentially about raising money. It is also about creating and building relationships with others. This includes various groups. Without this type of relationship, fundraisers for schools and other projects simply would not work.
Planning Fundraisers for Schools
If you want to have a successful fundraiser, you have to have a plan. It must involve more than a single entity. It requires that a team of volunteers work together to:
* Come up with some great fundraising ideas
* Decide on what one or ones will work best
* Decide on the method of distribution if necessary
* Set target dates for each phase of the campaign
* Divide into groups with designated tasks that play to their strengths
* Implement the initial steps by contacting the various groups that will be involved e.g. suppliers of the product, facilities, technology, etc.
* Prepare and launch promotional material to ensure the campaign obtains and maintains a high profile
* Arrange for consistent and regular contact to make certain goals are being reached and everything is on target
In this plan, one of the most important aspects that can make or break its ability to succeed is communication. Without having established this type of interaction, most fundraisers for schools would fail to meet their objective.
Communication is Necessary for Successful Fundraisers for Schools
Face to face interaction is often the best ways to communicate with people. This is not always possible. When working on fundraisers for schools, the spokes persons for the group may never meet the supplier of the merchandise at all. Technology, including phone calls and texting, means, in many cases, the communication must be done from a distance. No matter how it is accomplished, it needs to be clear and concise. It is very important that everyone involved in the campaign know exactly what is going on and what is expected of them and when.
A coordinator needs to keep on top of this particular aspect of fundraising. He or she also needs to be aware and organize the types of communication for the diverse groups requiring contact and specification. Among the groups fundraisers for schools may interact with are the following:
* Volunteers – frequently parents, teachers and other students. Their tasks may range from coming up with ideas to distribution to promotion
Product suppliers – these can be parents or actual product companies. They all need to be kept in the loop for everything to be ready for the sale or sale’s campaign
* School Administration – this can include school boards as well as the local school staff and administration. These groups needed to be onboard and kept informed of what is happening
* Contributors – this can refer to those who donate their time, money or items to the campaign. They need to feel they are a part of the fundraising campaign.
Establishing and maintaining communication lines with these individuals is not only important, it is essential. They are not to be ignored, particularly if the campaign is not a one-off. Good planning will include this very key ingredient of all fundraisers. Failure to take this aspect of fundraising for schools and other charities can and does result in failure.
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